How rankings and reviews work

Firm A reviews · PFR

propfirmsranking.com/firms/firm-a

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Firm A · Reviews

Counted: 2

• SSam★★★★★Paid out in two days.Published
• AAlex★★★★★Clear rules, slow support.Published
• SSam★★★★★Second review, same person.One per person

1 / 5 · Published reviews count

A review counts once it’s published, and each person counts once per firm.

A review counts once it’s published, and each person counts once per firm.A review from a verified purchase weighs 1.25×, and a review’s weight halves every year.Every score starts as if it had 7 reviews of 3.5, so three 5-star reviews can’t jump a firm to the top.Ordered by review count, then rating, using each firm’s headline figures. Ties use firm name and ID.Referral fees never change a ranking. Featured placements are selected by the PFR team and do not change review scores or organic order.

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1. Firm A · Reviews

   Counted: 2

   • SSam★★★★★Paid out in two days.Published
   • AAlex★★★★★Clear rules, slow support.Published
   • SSam★★★★★Second review, same person.One per person

   1Published reviews countA review counts once it’s published, and each person counts once per firm.

2. How much a review weighs

   • Verified purchase1.25×
   • Standard review1×
   • One year old0.5×

   2Proof weighs moreA review from a verified purchase weighs 1.25×, and a review’s weight halves every year.

3. New firm · PFR score

   3 of 3 reviews

   4.0PFR score

   15

   Raw average 5.0 from 3 reviews · starts at 3.5

   ★★★★★★★★★★★★★★★

   3Few reviews stay near the middleEvery score starts as if it had 7 reviews of 3.5, so three 5-star reviews can’t jump a firm to the top.

4. Firms

   Ordered by: Most reviewed

   1. AFirm A★ 4.6 · 18 reviews
   2. DFirm D★ 3.9 · 9 reviews
   3. CFirm C★ 4.4 · 64 reviews
   4. BFirm B★ 4.1 · 132 reviews

   4How the list is orderedOrdered by review count, then rating, using each firm’s headline figures. Ties use firm name and ID.

5. Firms

   Ordered by: Most reviewed

   EExample FirmSelected by the PFR teamFeatured

   Organic order · unchanged

   1. AFirm A★ 4.6 · 18 reviews
   2. DFirm D★ 3.9 · 9 reviews
   3. CFirm C★ 4.4 · 64 reviews
   4. BFirm B★ 4.1 · 132 reviews

   5What never moves a firmReferral fees never change a ranking. Featured placements are selected by the PFR team and do not change review scores or organic order.

Illustrative example: made-up firms, reviews and scores.

1. 1Published reviews countA review counts once it’s published, and each person counts once per firm.
2. 2Proof weighs moreA review from a verified purchase weighs 1.25×, and a review’s weight halves every year.
3. 3Few reviews stay near the middleEvery score starts as if it had 7 reviews of 3.5, so three 5-star reviews can’t jump a firm to the top.
4. 4How the list is orderedOrdered by review count, then rating, using each firm’s headline figures. Ties use firm name and ID.
5. 5What never moves a firmReferral fees never change a ranking. Featured placements are selected by the PFR team and do not change review scores or organic order.